Product Categories
Product category data provides granular performance metrics across retail segments including electronics, fashion, health, home goods, and groceries. This covers revenue share, growth rates, and seasonal patterns for each category. Data reflects observed purchasing behavior from panel participants across online and offline channels.
Men 35–44 Spread Across All Purchase Segments
Cooling Products Purchase Rate Among German Online Adults — June 2026 Heatwave
Cooling-Product Purchase Incidence by Age Group in Germany — June 2026 Heatwave
Health Supplement Purchase Rate Among Online Shoppers in Germany — Q1 2025 to Q1 2026
Supplement Buyer Penetration by Age Group and Gender Among Online Shoppers in Germany — 2025 to Q1 2026
Necessity Category Order Growth on Amazon Germany — Q1 2025 vs. Q1 2026
Necessity Basket Share of Amazon Germany Orders by Age Group — Q1 2025 to Q1 2026
Necessity vs. Discretionary Spending on Amazon Germany — Q1 2025 to Q1 2026
Fans, Mobile AC, and Sun Protection Daily Purchase Share on Amazon Germany — Summer 2025
Heatwave Cooling Purchases on Amazon Germany — Summer 2025
Mobile AC vs. Fan vs. Sun Protection: Heatwave Purchase Lift on Amazon Germany — Summer 2025
Share of Amazon.de Shoppers Buying Travel Items in Germany — January 2025 to April 2026
Amazon.de Travel Purchase Share vs. German Travel Search Intensity — Correlation Analysis, 2025–2026
Balkonkraftwerk Purchase Incidence by Age Group in Germany — 2024 to 2026
Balcony Solar Search & Purchase Interest in Germany — Q1 2024 to Q1 2026
Amazon Private-Label Share YoY Change by Category on Amazon.de — Q1 2026 vs. Q1 2025
Amazon Private-Label Share by Category on Amazon.de — Q1 2026
Amazon Private-Label Share Change by Category and Age Group on Amazon.de — Q1 2026 vs. Q1 2025
Amazon Private-Label Share by Age Group on Amazon.de — Q1 2026 vs. Q1 2025
Amazon Private-Label Shift Heatmap by Category and Age Group on Amazon.de — Q1 2026 vs. Q1 2025
Amazon.de Repeat Purchase Cadence by Category — 2025
Amazon.de Subscribe & Save Order Share by Category — 2025
E-Commerce Refund Rates by Category in Germany — 2025
Amazon.de Basket Size and Multi-Item Order Share by Category — 2025
Amazon.de Median Order Value by Category — 2025
Per-Merchant Refund Rates in German E-Commerce — 2025
Median Time from Purchase to Refund by Category in Germany — 2025
First-Time vs. Repeat Buyer Refund Share in German E-Commerce by Category — 2025