See the path to purchase. The real one.
From the first search through the review and the price comparison to the purchase: we see the whole journey, platform by platform, plus the paths through your own shop and app. You see which touchpoint does which job, and where journeys break.
No journey reconstructed from memory weeks later. Observed paths, step by step.
From behavior to answers. And back.
Trace the journey in behavior
Searches, videos, ads, product pages, price comparisons, purchase: the real sequence across platforms, not what people remember.
Separate touchpoints by their job
Which channels create awareness, which trigger the purchase and which build long-term loyalty. Reported separately for new and returning customers.
Find friction and fix it
Where journeys break: in search, on the product page, in checkout. After your changes, the panel shows whether more journeys end in purchase.
Which touchpoints lead to purchase, and how do new and returning customers differ?
Cross-platform journeys
Google, YouTube, Amazon, TikTok, browsing: linked per person, not per channel.
Drop-off analysis
Where journeys end instead of converting: in search, on the product page, in checkout.
Touchpoint roles
Awareness, conversion, loyalty: which contact point actually does which job.
Before/after measurement
Journey change after your fixes, in the same panel.
platforms linked per person. The journey doesn't end at the channel border.
Google searches with intent classification: informational, comparison, purchase.
Product pages and price comparisons, classified by category and brand.
Ask your first question today.
Ask which touchpoints actually led to the purchase. The trail is already in the panel, from the first search to the receipt.
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