DatapodsInsights

Telemedicine Search Intensity by Age, 2026

Results as of

Review March–August 2026: Adults aged 30–44 consistently drove the highest weekly online-doctor and sick-note search intensity in Germany across 27 weeks March–August 2026

Telemedicine Search Intensity by Age, 2026Line chart showing weekly sick-note and telemedicine search intensity (per 1,000 active searchers) for three age groups — 18–29, 30–44, and 45–59 — from March to August 2026, with the 30–44 line consistently highest across the 27-week period.Line chart showing weekly sick-note and telemedicine search intensity (per 1,000 active searchers) for three age groups — 18–29, 30–44, and 45–59 — from March to August 2026, with the 30–44 line consistently highest across the 27-week period.
Line chart showing weekly sick-note and telemedicine search intensity (per 1,000 active searchers) for three age groups — 18–29, 30–44, and 45–59 — from March to August 2026, with the 30–44 line consistently highest across the 27-week period.
Info
Sample size
n = 1,695
Data date
March–August 2026
Segment
16-24, 25-34, 35-44, 45-54, 55+
Platform
Search
Market
Germany

Analysis

Online-doctor and sick-note search intensity — measured as matched searches per 1,000 active German searchers — peaked consistently among 30–44 year-olds throughout the March–August 2026 window, outpacing both the 18–29 and 45–59 cohorts in virtually every week of the study.

Why mid-career adults lead telemedicine search interest

The 30–44 age group sits at the intersection of full-time employment, family responsibility, and limited time for traditional GP visits — three factors that make on-demand digital sick notes via platforms like TeleClinic or ZAVA especially appealing. The political backdrop amplified this dynamic: in early July 2026, the CDU/SPD coalition announced plans to require an Arbeitsunfähigkeitsbescheinigung from day one of illness and to scrap the established telephone sick-note channel, triggering a wave of public debate about how quickly and where workers could obtain an eAU. That regulatory noise likely sustained search engagement among working-age adults well into August. The 45–59 age band tracks closely behind, suggesting latent demand that telemedicine providers have yet to fully convert — as the app-install gap by age chart makes plain.

This analysis is based on public segment data. For deeper cuts, use our Enterprise interface.

Methodology

Weekly search intensity covers German online adults searching for sick-note or telemedicine terms — including Krankschreibung, Arbeitsunfähigkeitsbescheinigung, TeleClinic, ZAVA, Videosprechstunde, and related variants — from 1 March to 23 August 2026 (27 complete weeks). Intensity is expressed as matched searchers per 1,000 active searchers within each age band per week, a rate-based measure that accounts for changes in the active-searcher base over time. Age groups are 18–29, 30–44, and 45–59.

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