TikTok Video View Share by Age in Germany — Q1 2025
Results as of
Review Q1 2025: Under-35s account for 75% of all TikTok video views
Info
- Sample size
- n = 698
- Data date
- Q1 2025
- Segment
- All segments
- Platform
- TikTok
- Market
- Germany
Analysis
Within the German panel, younger users dominate aggregate watch volume. The 16–24 cohort alone generates 43% of all video views, while 25–34 contributes 32%, giving the under-35 segment three-quarters of total engagement. Users aged 45+ account for just 10% of panel watch events, despite representing a meaningful share of the broader population and an 86% daily-active rate.
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Methodology
Share of total panel video watch events during Q1 2025. Denominator: 4.06 million aggregate watch events across all cohorts. Numerator per cohort: sum of watch events by users in that age bracket. Sample: 698 users. No weighting applied — composition reflects within-panel behavior, not population reach.