Datapods
The Panel

Real data from real people.

Thousands of people in Germany connect their accounts to the Datapods app, manage their data there — and earn money when they share it for research. No professional panelists. No self-reporting. Connected accounts.

Powered by the Datapods app
25,000+people in the panel, verified through connected accounts
11B+behavioral data points across 12 platforms
100%opt-in — every share is a conscious, paid decision
GDPRnative & EU-hosted. Never used to train open models.

What we see — linked per person

Purchases & receipts

7.4B+ Amazon events

Amazon orders, receipts and order confirmations from the inbox, Google Pay transactions.

Grocery & drugstore

SKU level

Grocery purchases at item level — including the REWE product catalog.

Search & browsing

Intent-classified

Google searches and website visits, classified by category, brand and purchase intent.

Video & social

2.4B+ views

YouTube watch history, TikTok interactions, ads seen on Meta.

Apps & subscriptions

App Store + Google Play

Installs, in-app purchases and subscription transactions — sign-ups and cancellations.

Places

Dwell-weighted

Visited places and retailers from location data — from supermarket to mall.

Demographics

Census-weighted

Age, household, income, education — self-reported, but sanity-checked against behavior.

The Panel

Consent isn't fine print.

Every data source is connected individually, every share is a separate decision. Those who share get paid — and can leave at any time.

Opt-in, source by source

Nothing is on by default. Every connection is a conscious decision in the app.

Paid through the data dividend

Sharing data for research earns money — daily, transparent, withdrawable.

Revocable at any time

Sources can be disconnected with one tap. On deletion, the data actually disappears.

Why the data delivers on its promise.

Verified, not claimed

Connected accounts instead of questionnaire answers: purchases, searches and media use come straight from the source.

Representatively weighted

Population weights based on the German census make results projectable.

GDPR-native

Processing in the EU, pseudonymization throughout, no training of open models. DPA on request.

The panel grows because the app gives its users real value: data control, transparency — and fair pay.

Your next big insight is one question away.

Talk to us today — and to your customers tomorrow.

Book a Demo
Real people from the panel — ready for your questions.