# Find the creators your customers actually watch.

> Follower counts tell you who could see a post, not who actually watches. Creatorscape shows you the creators your real customers watch across YouTube, TikTok and Instagram, and scores how well each one fits your brand.

Observed, not estimated: your real customers, not a generic panel.

## How it works

### 01 Find your creators

Choose your brand and Creatorscape ranks creators by how much your real customers, the ones with the orders and receipts, actually watch them.

### 02 Vet the real fit

Every creator gets a 0–100 match score you can open up: who their viewers are, what those people buy, what the creator posts about, and how active they are.

### 03 Activate the deal

Shortlist creators, then manage each as a deal: status, agreed fee and notes. Filter by size, platform and country; share any view with a link.

## What you get

### An honest match score

Every creator gets one 0–100 score for your brand. Open it up to see exactly why they fit: who watches, what those people buy, what they post about, and how active they are.

### No fake-follower math

Other tools sell you a fake-follower score because they're guessing a creator's audience from a follower list. We don't count followers at all. We see the real people watching, your own customers included. Nothing to fake.

### Real taste, not a stereotype

Matching a young brand to a young creator is easy. We go further: even among people of the same age and gender, your customers watch these creators far more. You're matching on genuine taste, not a cliché.

### Find, vet and activate: all in one place

Rank creators by real fit, vet them on who actually watches, and activate the deal: status, fee and notes, without switching tools.

## Why our data wins here

- **1B+** real video views behind every match: what people actually watch, not who they follow.
- **15,000+** German creators, ranked for your brand and matched to the real person across YouTube, TikTok and Instagram.
- **25,000+** opted-in German shoppers whose real purchases and viewing power every match.

## A question you could ask tomorrow

Which creators do our actual buyers watch, and which of them really fit the brand?

## From a brand to a signed deal. In one tool.

### A ranked shortlist, not a hunch

Pick your brand and Creatorscape ranks creators by how strongly your real buyers watch them, each with a 0–100 match score. Filter by tier, platform and country.

### Run the outreach alongside it

Shortlist a creator and manage them as a deal: pipeline stage, agreed fee and a timestamped notes log. Discovery and campaign in the same place.

## Everyone else guesses the audience. We observe it.

| | Discovery & analytics tools | Enterprise creator platforms | Shop & e-commerce CRMs | Survey panels | Creatorscape |
| --- | --- | --- | --- | --- | --- |
| Where the audience data comes from | Guessed from followers | Licensed / modeled data | Your customers' social profiles | Survey answers | What people really watch |
| Grounded in your own customers | ✗ | ✗ | Follower count only | ✗ | ✓ |
| Links what they watch to what they buy | ✗ | ✗ | Sales side only | ✗ | ✓ |
| Immune to fake / bought followers | ✗ | ✗ | ✗ | ✓ | ✓ |
| Built-in campaign CRM & outreach | Partial | ✓ | ✓ | ✗ | ✓ |
| Covers smaller German creators too | Partial | Partial | Partial | ✗ | ✓ |

Across the market, a creator's audience is estimated from their followers or asked for in a survey. No one sees which creators a brand's real customers actually watch across platforms. That's the gap Creatorscape fills.

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Source: https://www.datapods.app/en/use-cases/influencer-marketing